If you’re interested in making an impact on the Twitter social media communication service, you’ll need to know how to create a successful Twitter profile. Your profile should act as a virtual calling card that offers prospective and existing followers an easy way to get to know you online. The best profiles are visually appealing; they feature engaging profile pictures, attractive backgrounds, and just the right profile descriptions. Each Twitter profile is a clever and simple way to express yourself. However, to get the best results from your Twitter profile page, you must consider why you are on the service. For example, entrepreneurs who wish to build their brands online should use their Twitter profiles as Internet business cards; this means that any images and backgrounds should gel with their companies’ corporate mission statements and overall philosophies.

If you’re marketing your own personality or just want to attract attention on the site for whatever reason, you don’t need to follow a lot of specific rules to make a successful Twitter profile; all you really need to do is find the perfect avatar (or profile photo) and background for your personal tastes.

Learn How to Create a Successful Twitter Profile With a Great Profile Pic

To adjust your profile, log into Twitter and visit the settings tab in the top right hand corner; this area offers you access to a design feature page that allows you to turn a blank Twitter profile page into a work of art.

If you’re not currently signed up for a Twitter account, but you really want to build an exciting profile and get started with the service, simply visit the Twitter official home page to sign up; all you need is a valid email address to make an account. At this time, you’ll need to choose a username. Plenty of usernames are already taken, so you may need to spend a little time coming up with the perfect handle. Some people choose their own names (if they aren’t already in use); others choose to remain anonymous by using user names that aren’t related to their own given names). Once you’ve decided on a username that will enhance your Twitter profile, you’re ready to hit the settings section and click on the design tab. Now, it’s time to upload a profile pic or avatar that really sets you apart.

To find the right photo, consider your overall purpose – if you’re planning to tweet on behalf of a company, consider using the company logo as your avatar. For example, Apple Corp would use their distinctive, stylized (yet simple) Apple motif as an avatar, and McDonalds might opt for the “golden arches”. When you use a corporate logo as your avatar, you’ll send out a free “ad” for your business every time you post a tweet to your timeline. Anyone who “retweets” your updates will also show your logo to all of their followers. If you’re just starting out in business and you don’t have a logo, it may be worth your while to outsource this vital business task to a talented graphic artist.

While logos have their place on successful Twitter profile pages, they are certainly not the only option for entrepreneurs; if you want to brand your own personality and be considered an “expert” in your field, consider uploading a professional, tasteful head shot of yourself, rather than a businesslike logo. The best entrepreneurial photos will be well-lit, and they will be close-ups, so people can engage with you in a more personal way. Backgrounds should be plain white. To get an idea of what a successful business photo should be, visit popular company websites, and then check out their staff pages. You’ll likely see bright, crisp, hi-res images of their staff members; some of these may even feature a little tweaking via Photoshop or a free online image enhancer. Dress well for your photograph (if you’re taking a new one), and make sure you are very well-groomed. In the business world, image matters; make sure your Twitter profile picture is a flattering and professional representation of who you are.

For entertainers, or anyone else who want to market their personality on Twitter, any flattering photo will work; however, you should beware of showing too much “skin” in your profile pic. Many spammers on Twitter post racy photos that get them blocked in an instant; most respectable people just don’t want to see even partial nudity on their daily timelines. To make a good impression, keep your pic within the bounds of good taste; then, you’ll be certain to attract the right sort of people.

One last tip for profile pics is, don’t change it so often. This is for a very simple reason, people recognizes profiles not because of their names, but because of their profile photos (since is that what shows up in the user dashboard stream)

Learn How to Create a Successful Twitter Profile with a Fun, Anonymous Avatar

If you don’t want to use a photo of yourself or a company logo, search for a fun avatar; you might choose a favorite cartoon character, a flower, or a Ferrari; it’s really all about connecting your profile to your own tastes and interests. The consensus is that personal photographs or great corporate logos make for the most successful Twitter profiles; however, you should feel free to experiment with different images and see how they go over with the denizens of this social media service.

Learn How to Create a Successful Twitter Profile with an Appealing Background and Color Scheme

Once you’ve got your photo, you’re ready to select a background, and the design page of Twitter will offer you a series of templates. If you see a background that you like, just click on it and save it to your profile. If you’re not crazy about the backgrounds that are available and you want a more customized look, you will also have the option of using a photograph as your background. For example, if you’re an author who wants to push a new novel on Twitter, use your book cover as your Twitter background.

You will also be able to adjust the color scheme of your profile by choosing text color or border color for your profile page. Experiment with different color palettes to find the right balance. In general, you should try to keep your text easy to read; make sure there is enough contrast between your text and your background and profile photo. Choosing colors in the same “color family” is wise; for example, cool colors, such as pale pink and pale blue, always look good together. Warm colors, such as golden yellow and burnt orange, will also look great when they are combined.

Always Include a URL in the Web Field

When creating or editing your profile (only if you are trying to look trustworthy and make your tweets serious enough), you need to add a URL that points to your official website or blog. And if you don’t have one of those, you should include your Facebook URL (a friendly url looks better) or a Linkedin Profile. As usual, Twitter Profiles are good to caught attention, but right after that, your followers will certainly be interested to find out more about you, your services or products.

Protected Tweets are Just a Bad Idea for a Profile Eager to Gain Followers

If you create a Twitter Profile for the sakes of promotion, using it as a marketing tool, please, do not ever protect your tweets, there are better Social Media platforms to do that, Google+, Linkedin are good examples

Don’t Fall for the I Follow You Follow Scheme

Would you consider trustworthy a twitter profile that has 500K followers, and is, at the very same time, following 1Million other users?. There seems to be a ratio between following and being followed, try to only connect to those that are related to the field you are into, since following hundred of thousands of John Does won’t do the trick.

Related Keywords in Your Bio is a Must

The Twitter Bio field is quite short, so first make a list of keywords that absolutely express what you will be tweeting about. After that, combine those keywords into a paragraph that make sense, and is interesting enough to lure new followers.

Now that you have some useful tips on how to create a successful Twitter profile, you’ll be ready to make a perfect first impression to all followers; in time, you may build up a huge following, just like the biggest Twitter celebs, such as Justin Bieber or Anderson Cooper.